Qualification of Leads **

**

Low Won't be followed up. If not spam they will receive a video demo email.

  • Spam.
  • Possible we can't find anything about the person/company - They will get the video demo
  • They come from a country with not a good reputation (India, Africa)
  • Will never have the financial capacity to pay for Prezly
  • Site looks very unprofessional and isn't relevant.

    Medium Will be added to demo request email follow up, so goal is to have a demo.

  • They look decent, but can't really find a good match why they should use Prezly

  • Using a gmail account, but the company seems to be an agency/relevant .
  • A small company that's not a PR agency (startup, small NGO, small local company, ...) so maximum would be selling a basic plan.
  • You can't find the company, but the person on linkedin is related to PR

    High Goal is to have them schedule demo.

  • It's a PR agency

  • It's a large company and we're speaking with the PR person/corp comms/comms team on a local or global level
  • They have a PR team (multiple people focussed on PR)

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